Cannaweek - Cannabis Intelligence

Shifts in Consumer Behavior (Jamie Pearson)

Episode Summary

A discussion with C.E.O. of Bhang Corporation, Jamie Pearson, on shifts in consumer preferences spurred by the ongoing pandemic and how operators are responding to the changes in consumer habits.

Episode Notes

In this episode, host Heather Wicklein talks with the CEO of Bhang Corporation, Jamie Pearson and New Frontier Data's Director of Industry analytics, Molly McCann. They discuss how consumption habits and the retail environment have been impacted by the ongoing pandemic. They also discuss how operators may be able to effectively respond to shifts in consumer preferences during this period.

Contact: Cannaweek@newfrontierdata.com 

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