This week on CannaWeek, we are joined by Enlighten Chief Digital Officer & Head of Ad Sales, Sam Hollander, and New Frontier Data CEO, Gary Allen. Sam and Gary dive into all things cannabis and marketing, touching on a variety of topics such as how to educate cannabis consumers through marketing, common misconceptions about cannabis consumers and marketing, brand loyalty within the cannabis industry, and much more.
This week's discussion focuses on marketing in the cannabis industry. Our experts touch on a variety of topics related to marketing and cannabis consumers, and provide key insights into the future of the industry.